News

• Brands give Amazon $1.8 billion as it challenges YouTube and Netflix for video ad budgets
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/29/2024

  An Indian channel that ostensibly covers space travel has pivoted to the style of commentary that thrives on YouTube Shorts.

  
• Top 5 Branded Videos of the Week: Lunchly, luxury cars, and a long look at online scammers

  This is the week of controversial YouTuber products, with MrBeast, Logan Paul, and KSI's new kids' lunchtime competitor Lunchly at spot #1 and Marques Brownlee in #3 with the drop of his first app, Panels. Both products have faced major backlash across social media--which may in part be driving these videos to bigger and bigger view counts, as people tune in to see what's causing all the hubbub.

  
• YouTube is the latest platform dealing with music rights issues

  Music videos from Adele, Nirvana, R.E.M., and Kendrick Lamar are unavailable on YouTube due to a dispute with rights organization SESAC.

  
• A quarter of indie artists now put their music straight on TikTok–no label required
• More credibility for creators: Google search now recognizes them as experts
• Have you heard? Streamers want answers after Kick community’s TwitchCon harassment
• Sports fans used to follow teams. England’s soccer phenom has other ideas.
• The Tribeca Festival wants to deepen its relationship with creators
• Wait, Twitch licenses emojis?
• TikTok is attacking misinformation on multiple fronts
• Feel like you’re seeing more unskippable ads when you watch YouTube on a TV? You are. Here’s why.
• Amazon cuts out the middleman and gets its own ‘Shark Tank’
• Will Meta’s Orion change the narrative on smart glasses?
• The “moral philosopher of YouTube” has hired a Jellysmack and MTV vet as his company’s President
• Marques Brownlee’s first app isn’t getting a warm welcome
• X gives advertisers “greater transparency” by reporting its moderation efforts
• TikTok enables ad targeting on its search results
• Social shopping isn’t just popular with the youths–Millennials and Gen X are digging it, too
• 70% of creators say AI is a threat to their careers
• Old TV shows ranked among the most-watched Netflix programs during the first half of 2024
• TikTok wants you to subscribe
• YouTube’s latest animation darling gets picked up by Netflix
• TikTok Music shuts down before making it to the U.S.