News

• Amid an uncertain future, Snapchat reaches 460 million daily active users
• Expedia is partnering with an Instagram travel hub to showcase some Beautiful Destinations

  Expedia has announced a partnership with Beautiful Destinations that will allow the travel booker to source social media content.

  
• NIL deals are the new recruiting hack, so agencies are helping schools turn athletes into influencers.

  At the University of North Carolina, nascent firm Article 41 is helping student-athletes maximize their NIL potential.

  
• RHEI says creators are making big money by selling their content to AI companies

  
• Want to develop items for custom experiences? Roblox lets you learn from the pros.
• TikTok beats Twitch to become the #2 most-watched streaming platform on the net–and says creators are making $10 mil a day
• SAG-AFTRA plans to invite influencers into its ranks
• YouTube’s 20th anniversary celebration will include a title sponsorship at VidCon Anaheim (Exclusive)
• Top 5 Branded Videos of the Week: Beast Games, Saddam Hussein, JRE and DraftKings
• Digital video is dominating ad budgets, thanks to connected TV and live sports
• Spotify’s payouts to creators and podcasters reached $100 million in Q1 2025 alone
• Top 50 Most Subscribed YouTube Channels • Week Of 04/27/2025
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 04/27/2025
• Have you heard? MrBeast’s baseball stats, CaseOh’s cat computer, and Trisha Paytas’ pope drama
• Why do we love Akinator? The company behind the celeb-guessing genie explains its “divinatory art.”
• Creators are building their own streaming services. Dropout, the Try Guys, and the Sidemen all used Vimeo to do it.
• YouTube’s quarterly ad revenue approaches $9 billion after double-digit year-over-year bump
• Kids’ content makes hundreds of millions on YouTube. A new company–filled with execs from Disney, Nick, and more–wants in.
• Meta is addressing the “unfortunate reality” of spammy content with new moderation tactics
• Jynxzi made $452,000 on Twitch in the last 30 days. Here’s why that’s good for our industry.
• Twitch’s 2024 gaming data shows us why ‘Grand Theft Auto VI’ will be such a big deal
• Owl to e4: Duolingo is teaching chess
• The #SkinnyTok trend is drawing scrutiny from E.U. regulators
• PBS pulled a documentary about a trans speedrunner. So the director put it on Twitch instead.