News

• Nearly half of all streaming subscriptions are now supported by ads
• Top 5 Branded Videos of the Week: Supersonic Nerf darts and a homemade Porsche

  In this week's Gospel Stats Weekly Brand Report, creators are building supersonic Nerf guns, insulated tiny homes, and homemade sportscars.

  
• Is the Honey influencer marketing scam an isolated incident or a sign of a bigger problem?

  After MegaLag exposed Honey's shady affiliate link practices, the reverberations are spreading across the influencer marketing industry.

  
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 12/22/2024

  Does the success of Topper Guild and Nathan Kessel in the U.S. Top 50 show that prank and challenge content is on the rise once again?

  
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 12/22/2024
• Right-leaning streaming hub Rumble heads to crypto land to secure $775 million investment
• Have you heard? Nick DiGiovanni set a delicious record and we learned the truth about ‘Hot Ones’
• ‘Fortnite’ creators want to know the rubric Epic Games uses for its promotions
• Former Twitch CEO Emmett Shear has a new AI startup. Here’s what we know.
• Should sleep streams be banned? One platform thinks so.
• MrBeast has been on a promotional tour ahead of the ‘Beast Games’ premiere. Here’s where he went.
• Flipboard’s new app unites Bluesky, Threads, and other decentralized social networks
• YouTube’s clickbait crackdown begins in India
• You can now build your next car on TikTok
• How big was Kai Cenat in 2024? He got more watch time than the next two most-watched streamers combined
• YouTube and CAA want to make sure creators are safe from deepfakes
• Making events for streamers is a difficult business. Ludwig’s Offbrand learned that the hard way.
• The Twitch VOD situation is crazy
• Blue-collar creators are both inspirational and aspirational. They’re pioneering a new era of content creation.
• TikTok CEO meets Trump at Mar-a-Lago in last-ditch effort to thwart U.S. ban
• YouTube will let creators consent to AI training (and opt them out by default)
• India to get big influencer boxing moment with Logan Paul/Conor McGregor fight
• Top 5 Branded Videos of the Week: Mark Rober, Matthew Beem, and Moriah Elizabeth
• Dentistry is a hard business. Dr. Simone Ellis has made $150,000 on Kajabi by helping others learn to survive it.