News

• The “sleep stream” is an internet phenomenon — and now, the basis for a viral marketing campaign
• Chinese market powers TikTok parent company to $330 billion valuation

  TikTok parent company ByteDance is claiming a $330 billion valuation as it prepares to launch a stock buyback program for employees.

  
• Short-form creators can’t keep their content out of pirates’ hands. Collab wants to help.

  Vine might have perished (RIP), but these days, thanks to the rise of TikTok, short-form content is everywhere. Collab works with creators who publish videos on TikTok, YouTube Shorts, Instagram Reels, and more. And some things never change: short-form content is still harder to protect than long-form videos.

  
• Kai Cenat taps Michael B. Jordan, promises to go “bigger than ever” for “the last Mafiathon”

  Michael B. Jordan co-stars in the trailer for Mafiathon 3, the final installment of Kai Cenat's marathon Twitch stream.

  
• Did Twitch undo its viewbot crackdown?
• 1 Billion Followers Summit opens tickets for 2026 Dubai creator event
• Instagram wants creators to try its CapCut clone, so it’s teaching them how to use it
• On their new channel, The Try Guys want viewers to try along with them
• Spotify is sliding into DMs
• With “Creator Tournament Series,” is ‘Apex Legends’ trying to be like ‘Fortnite’?
• Netflix is going whole hog on gen AI–but it still wants production partners to follow some rules
• YouTube’s Hype machine has made it to the United States
• YouTube is turning the NFL’s opening night into a creator collab
• Top 5 Branded Videos of the Week: The Alan Chikin Chow cosmetics beatdown
• Developer beef just helped Roblox set a 47-million-player record
• Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 08/24/2025
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 08/24/2025
• YouTube gets caught using “machine learning” to tweak creators’ Shorts after they go live
• Have you heard? Deestroying gets a sideline gig, Anna Sitar acts, and Skibidi’s in the dictionary
• TikTok-style vertical videos are set to conquer the porn industry
• Instagram wants to host the next Group Chat, so it’s letting you link your Reels
• The NFL’s biggest ad touchdown? Streaming.
• Markiplier is paying expert researchers to figure out if AI can be Real Good for humanity
• Four middle schoolers wanted to make a podcast for fun. Now, the MD Foodie Boyz are making content with Dave Portnoy and Lil Yachty.