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• The NFL’s biggest ad touchdown? Streaming.
• Open Sauce is the science fair of the future

  A hefty part of Open Sauce's unique charm is seeing creators out in the aisles, slipping through the crowd of families, high school robotics club members, cosplayers, and the guy with a square foot of turf strapped to his chest, asking passersby if they wanted to touch some grass (it was free!).

  
• AMP is getting Toned at Target

  AMP--aka Kai Cenat, Duke Dennis, Fanum, Agent 00, ChrisNxtDoor, and ImDavisss--launched Tone in February with a collection of body lotions, deodorants, and lip balms. Within three days, the brand (created in partnership with Dallas-based management company Night) had netted seven-figure sales.

  
• At Brandcast 2025, YouTube talks big stats and big stars

  
• YouTube videos with “negative interactions” are impacting kids’ mental health, study finds
• AI avatars that resemble creators are arriving on the Chinese version of TikTok. Will they come to America?
• Hollywood is cautious about AI-generated media. Two notable YouTube vets are going full speed ahead.
• X adds Twitch to lawsuit accusing advertisers of anticompetitive practices
• YouTube ad matchmaker Agentio eyes brand safety with $12 million Series A round
• Jake Paul vs. Mike Tyson peaked at 65 million concurrent viewers for Netflix. Was it a success?
• beehiiv is investing millions on a hunch that newsletters are the next newsrooms
• TikTok and YouTube announced AI-driven ad products one day apart