Featured

• Creators, tech firms, and Barack Obama are out in full force on National Voter Registration Day
• MrBeast’s leaked production guide is a reminder that YouTube’s top creator does things his own way

  Want to learn more about the strategies that inform MrBeast's YouTube productions? Check out the creator's leaked production guide.

  
• MrBeast, Logan Paul, and KSI want Lunchly to be the hottest new thing in the school cafeteria

  MrBeast's Feastables is teaming up with Logan Paul and KSI's Prime Hydration to launch a school lunch brand called Lunchly.

  
• Top 5 Branded Videos of the Week: Men vs. women, Madison Square Garden, gas station meals

  If our last Gospel Stats Weekly Brand Report was all about scientists (who, btw, also came up in the news cycle as a notable source of hope for viewers on social media), this week's is a return to the old guard, with MrBeast back in spot #1 and podcasts slurping up spots #2 and #3. Then we've got a gas station run from FaZe Clan and...we'll keep the bonus vid a secret for now. 

  
• Financial creators are the new money managers, and Yahoo! is buying in
• TikTok, Meta, Snap team up to protect teens (and themselves)
• Have you heard? MrBeast’s critic walks it back, creators go south, and ‘Hawk Tuah’ gets a podcast
• Elon Musk wants X’s gaming program to be the new Kick
• Taylor Swift’s Kamala Harris endorsement drove 400,000 people to vote.gov in 24 hours
• The shutdown of a Russia-backed media company raises new questions about political influencers
• International creators are crushing it on YouTube. Now they can use non-English handles.
• Want to comment on a trending YouTube Shorts clip? Now you can ‘Add Yours’ in response.