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  • For some pro athletes, Twitch is becoming part of the injury rehab routine For some pro athletes, Twitch is becoming part of the injury rehab routine
  • Brainrot is officially a scientific phenomenon

    A study published by the American Psychological Association (APA) found links between social media feeds and negative mental health outcomes.

    Brainrot is officially a scientific phenomenon
  • ‘Tis the season for giving, and charitable contributions increasingly flow through creator channels

    According to Tiltify's Giving Season Report, an increasing percentage of charitable donations are flowing through creator-led campaigns.

    ‘Tis the season for giving, and charitable contributions increasingly flow through creator channels
  • Have you heard? 20 years of Smosh, the Labubu movie, and iJustine hyperpop

    Smosh celebrated 20 years on YouTube, the Labubu craze is getting a big screen adaptation, and someone wrote a pop song about iJustine.

    Have you heard? 20 years of Smosh, the Labubu movie, and iJustine hyperpop
  • Creator media company pocket.watch is bringing Toys and Colors home for the holidays Creator media company pocket.watch is bringing Toys and Colors home for the holidays
  • Reddit surges as generation gaps persist in annual survey of U.S. social media preferences Reddit surges as generation gaps persist in annual survey of U.S. social media preferences
  • TV distributors turned YouTube into a home for reruns. Now it’s hosting unaired episodes, too. TV distributors turned YouTube into a home for reruns. Now it’s hosting unaired episodes, too.
  • Can Netflix use a Warner Bros. Discovery acquisition to break into movie theaters? Can Netflix use a Warner Bros. Discovery acquisition to break into movie theaters?
  • The creator economy is becoming a “must buy” — and a $37 billion industry in the U.S. The creator economy is becoming a “must buy” — and a $37 billion industry in the U.S.
  • YouTube responds to “top feature request” by testing direct messages YouTube responds to “top feature request” by testing direct messages
  • Creators are becoming wrestlers, so the WWE is turning its stars into creators Creators are becoming wrestlers, so the WWE is turning its stars into creators
  • TikTok knows some users are fed up with AI content, so it’s letting them choose how much of it they see TikTok knows some users are fed up with AI content, so it’s letting them choose how much of it they see
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