Featured

• Jesser took over a Chicago Bulls game. Is this the first of many “creator nights” in the NBA?
• EA wants ‘The Sims’ to be its answer to Roblox. Players have other ideas.

  Electronic Arts is channeling Roblox with a "Maker Program" for 'The Sims 4' players, but the program's terms leave much to be desired.

  
• Google backs Animaj to make high-quality animated content at record speed

  By backing French studio Animaj, Google's AI Futures Fund is investing in animated content that doesn't take so long to produce.

  
• KSI is buying an English soccer club. Can he turn it into the next Wrexham?

  Sidemen member KSI announced that he is joining the ownership group for the professional soccer club Dagenham and Redbridge FC.

  
• Disney acquired the rights to ‘CoComelon’. Now it’s trying to find the next one.
• Creators have become indispensable political pundits. For NBC, that means more “Kornacki Cam.”
• YouTube’s soccer community is more than fan culture. It’s a “football revolution.”
• A former MrBeast employee is closing the creator economy gender gap with a service for female editors
• The creator economy is all grown up, but the fight for attention is fiercer than ever
• Top 5 Branded Videos of the Week: What is art?
• Can AI models be as entertaining as humans? These creators are playing Turing Games to find out.
• Have you heard? D’Amelio drama, a ‘Backrooms’ movie trailer, and the 2026 NewFronts slate.