Featured

• After bringing together 2.3 million creators for Live Fest, TikTok tests updates for its subscriptions
• Coca-Cola cries “Happy Tears” with a TikTok-exclusive flavor

  Coca-Cola has introduced two new flavors, including an option called Happy Tears that is exclusive to TikTok Shop.

  
• Kai Cenat, Tristan Jass, and Lilly Singh are hitting the court for the NBA All-Star Celebrity Game

  The rosters for the 2023 NBA All-Star Celebrity Game in Indianapolis include influencers like Kai Cenat, Tristan Jass, and Lilly Singh.

  
• Millionaires: TikTok is loving Nyane’s NPC makeup routines

  One day, out of the blue, Reza Khan got a message from one of his old friends. It was a link to a video. When he clicked the link, it took him a moment to realize: the video was from his wedding.

  
• OTK adds Will Neff amid busy 2024 slate. Who will be the next streamers to join the group?
• Quinta Brunson returned to her BuzzFeed stomping grounds to promote season three of ‘Abbott Elementary’
• YouTube details “existing, recently launched, and upcoming tools” that protect young users’ mental health
• Top 5 Branded Videos of the Week: Kelce’s swift rise
• Netflix’s Documentary Talent Fund recipients shared their work on the Still Watching YouTube hub
• Blippi is collaborating with Big Bird and Elmo thanks to a Sesame Street partnership
• Kick is going wide with its Creator Incentive Program, which lets streamers keep 95% of revenue
• YouTube celebrates 100 million subscribers across its Music and Premium tiers