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• Mikayla Nogueira’s product launch was huge. Her restock stunt was nearly as big.
• Google borrows creators’ credibility for Pixel phone launch

  YouTubers like Amelia Dimoldenberg and Sean Evans doubled as product execs during an "After Party" for the Google Pixel 9 announcement.

  
• Patreon reveals “great plan” to help creators navigate 30% iOS App Store commissions

  
• Hey creators: TikTok will give you $300 to get your friends to join

  TikTok is offering incentives -- including Shop discounts and $300 ad coupons -- for creators who recruit their friends to the platform.

  
• TikTok wants users to express themselves with in-app group chats (and stickers)
• As creators hit the White House, DNC plans vertical convention stream
• Kids say YouTube, not Netflix, is the coolest brand
• Noel Miller looks to move past Cody Ko allegations with Tiny Meat Gang revamp
• A 264-hour no-sleep stream broke records. Should platforms have shut it down?
• Top 5 Branded Videos of the Week: MrBeast’s problems are not affecting viewership
• “She was just a good person”: YouTube community reacts to death of former CEO Susan Wojcicki
• MrBeast announces internal investigation in response to ongoing misconduct allegations