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• Top 5 Branded Videos of the Week: Copycats, kicks, and underground cities
• The NBA’s “most expansive creator program” tips off with Kai Cenat collab

  Creators like Kai Cenat are involved in the NBA's plan for the upcoming basketball season, which will be powered by the Playmakers program.

  
• Have you heard? iShowSpeed gets a play button, Druski gets a movie, and the Costco Guys get buckets.

  Neal Mohan personally delivered iShowSpeed's diamond play button, Druski landed a big deal, and the Costco Guys played basketball.

  
• Ted Sarandos says Netflix is the home of storytellers. YouTube creators might not agree.

  Netflix Co-CEO Ted Sarandos says his streamer is the home of storytellers. But the YouTube community is delivering innovative content.

  
• With the “influencer election” around the corner, creator factions are digging in
• Fourth time’s the charm: Triller’s IPO is officially complete
• Dhar Mann adds scares to moral lessons with star-studded Halloween series
• A new platform wants to turn streamers into stakeholders
• TikTok parent ByteDance became an e-book publisher. Now it’s ready to revive print media.
• The Duolingo owl gets a glow-up in his own comic
• YouTube shares the deets about where its videos come from
• After chronicling 193 countries, acclaimed series Geography Now ends in Zimbabwe