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• As seen on TikTok Shop: A new IRL store is selling your fave FYP finds
• Cristiano Ronaldo wanted his MrBeast collab to “break the internet.” It did.

  Cristiano Ronaldo delivered one of the biggest YouTube videos of all time by collaborating with Jimmy "MrBeast" Donaldson.

  
• Alan Chikin Chow, YouTube’s multiformat king, is opening a production studio

  Alan Chikin Chow is expanding his personal "universe" by opening a 10,000 square foot production space in Los Angeles.

  
• Are brainrot memes the best way to educate Gen Alpha?

  Educators can use "pdf to brainrot" tools to convert lesson plans into a type of content that appeals to Gen Alpha. Should they?

  
• AI avatars that resemble creators are arriving on the Chinese version of TikTok. Will they come to America?
• According to Visa, creators are now small businesses. Here’s why that matters.
• Despite gains among its rivals, Twitch still accounts for 82% of streaming hours
• Hollywood is cautious about AI-generated media. Two notable YouTube vets are going full speed ahead.
• X adds Twitch to lawsuit accusing advertisers of anticompetitive practices
• YouTube ad matchmaker Agentio eyes brand safety with $12 million Series A round
• Top 5 Branded Videos of the Week: One salad, two bombs, and three Joe Rogans
• Jake Paul vs. Mike Tyson peaked at 65 million concurrent viewers for Netflix. Was it a success?