Bytedance

• TikTok’s plan to break into sports involves slam dunks and right hooks
• TikTok’s new ad product helps brands distribute and scale their microdramas

  As microdramas become a hot format for brands, TikTok is adding a "Mini Dramas" tool to its Growth Max ad product.

  
• On your marks: TikTok, Strava establish six-digit fund for running creators

  TikTok and Strava have established a €100,000 fund that will support local run clubs across Europe while empowering running creators.

  
• Creators love collectibles, so TikTok is launching World Cup trading cards

  In partnership with Panini, TikTok is launching digital trading cards that feature players who are part of the 2026 FIFA World Cup.

  
• With a live stream of the Pope’s Sagrada Familia visit, TikTok becomes part of history
• TikTok assembles global roster of Creator Correspondents for 2026 FIFA World Cup
• TikTok has the cure for your wanderlust: A vacation booked from the For You Page
• TikTok adds to out-of-home push by letting brands “reformat and reimagine” ads for billboards
• Visa’s U.K. “creator card” aims to combat cashflow issues while upping TikTok Live payouts
• TikTok is turning ByteDance’s AI video generator into a brand’s best friend
• College is a great place to be a creator, so Gen Z is chasing scholarships on TikTok
• Is TikTok trying to leverage #FinTok success to become an accredited lender?