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  • 67% of U.S. consumers think creators are more authentic than TV, so Tubi is teaming up with TikTok 67% of U.S. consumers think creators are more authentic than TV, so Tubi is teaming up with TikTok
  • TikTok and iHeartMedia are launching a radio station and a podcast network. Here’s the initial creator lineup.

    TikTok and iHeartMedia are teaming up for a radio station and a podcast network that will feature creators like Carter Gregory and Lele Pons.

    TikTok and iHeartMedia are launching a radio station and a podcast network. Here’s the initial creator lineup.
  • Gen Z’s negative feelings about TikTok are starting to affect their usage habits

    65% of Gen Z is on TikTok daily, according to Harris Poll, but opinions about the app have become more negative.

    Gen Z’s negative feelings about TikTok are starting to affect their usage habits
  • A study of 406 TikTok users found that 97% of them have followed a recipe they found on the app

    Through algorithmic and creator-driven influences, TikTok has a massive effect on its users' eating habits. Is that a good thing?

    A study of 406 TikTok users found that 97% of them have followed a recipe they found on the app
  • “In the Mix” shows off TikTok’s pop music power. What can it do as a podcast? “In the Mix” shows off TikTok’s pop music power. What can it do as a podcast?
  • U.S. TikTok has a “Local Feed” that can harness your precise user data (if you want) U.S. TikTok has a “Local Feed” that can harness your precise user data (if you want)
  • TikTok wants advertisers to buy into big events. At the Super Bowl, it will show what it can do. TikTok wants advertisers to buy into big events. At the Super Bowl, it will show what it can do.
  • Microdramas are blowing up, so TikTok launched a new app dedicated to them Microdramas are blowing up, so TikTok launched a new app dedicated to them
  • What’s next for 2026? TikTok says “curiosity detours” will captivate us. What’s next for 2026? TikTok says “curiosity detours” will captivate us.
  • Parents want to moderate their kids’ screen time. TikTok’s new calendar is helping. Parents want to moderate their kids’ screen time. TikTok’s new calendar is helping.
  • As TikTok prepares for U.S. deal, it says goodbye to its first Global Head of Creators As TikTok prepares for U.S. deal, it says goodbye to its first Global Head of Creators
  • Can Paramount use “secret screenings” for TikTokers to get Gen Z into movie theaters? Can Paramount use “secret screenings” for TikTokers to get Gen Z into movie theaters?
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