James Hale

• TikTok kids need to stop with the pricey skin care serums, pediatricians say
• Rhett & Link’s new gig? Recommending mythical products on Etsy

  
• Top 5 Branded Videos of the Week: ACE Family fallout, MrBeast gold, and a free day at Disney

  In this week's report, we have the return of ACE Family matriarch Catherine Paiz, MrBeast giving away $50K in solid gold Moose Toys, Veritasium doing physics with one of the greatest football players of all time, Druski on his new beat, and a Disney vacation that will cost you nothing--so long as you're content watching from afar.

  
• Have you heard? The Padres embrace egirls, $100K Beast Games tours, and a Disney fail

  The Stokes Twins have a new CEO, Kesha is launching a music platform, and Grant Horvat is inspiring pro golfers.

  
• Starbucks wants two creators on its payroll for a 12-month, round-the-world content gig
• Content creators can now speak directly to Congress. What will that accomplish?
• MrBeast taps former YouTube, TikTok, and Meta exec to get him more brand and media partnerships
• Democrats are spending $20 million trying to get Joe Rogan listeners to like them
• The Try Guys tried making their own streaming service–and it’s working, with Vimeo’s tools
• Miracle Mop maker Joy Mangano sold millions of products on QVC and HSN. She’s taking her next invention to TikTok Shop instead.
• As Roblox shatters player records, brands want to know: How can it prove players are seeing their ads?
• Ulta Beauty isn’t just cool with its employees making social media content on the clock–it’s paying them to do it