James Hale

• Dubai continues its creator-wooing efforts with a splashy Amazon partnership
• Microdramas are getting Hollywood investments and top creator talent

  
• Fortnite’s new developer-made item sales: Loot boxes yes, outfits and emotes no

  Starting today, Fortnite developers (who have been able to make custom Islands/game modes on Fortnite's platform since 2018) will be able to make and sell their own in-game items to its tens of millions of players.

  
• Elon Musk is suing his biggest AI rival over its “ill-gotten gains”

  A California district judge has given Elon Musk clearance to move forward with his lawsuit against OpenAI, the company he co-founded in 2015 alongside current CEO Sam Altman.

  
• Discord is going public
• Spotify is slashing monetization requirements for video podcasters
• For almost a decade, Veritasium was a one-man show. Then it got an investment.
• A $25 million goodbye to Stranger Things
• It’s happening: An AI is now the most subscribed to “streamer” on Twitch
• Starbucks is doing an official MrBeast drink (and sponsoring his Amazon show too)
• FaZe Clan just lost most of its creator roster
• TikTok wants more creators to take a chance on brand campaigns. So it’s offering $10,000.