Do creators need traditional managers? The firm that reps Airrack and Yes Theory has a different idea.

10 months ago

One Day Entertainment is rebranding to express a bold new vision in the world of talent management. The firm that represents…

20 years of YouTube: In 2017, Logan Paul’s walk in the Japanese woods changed everything

10 months ago

13 years into our retrospective look at YouTube history, we've arrived at what is arguably the most pivotal video the…

Ironmouse exits VShojo, alleges missing “significant” revenue and a $500k donation

10 months ago

Multiple VTubers have exited VShojo in the wake of Ironmouse's allegations that she's owed "significant" money, and that VShojo did…

After 42% year-over-year sales decline, is PRIME out of its prime?

10 months ago

In 2023, Bloomberg reported that Prime Hydration was set to do $1.2 billion in sales during its first year of operation. Logan Paul and KSI's beverage brand…

The Washington Post turned its reporters into TikTok stars. Now one of them is going solo.

10 months ago

Dave Jorgenson is striking out on his own. After hosting videos across The Washington Post's social media channels, including its popular TikTok account, Jorgenson…

The Jet2holidays meme is the song of the summer

10 months ago

As the weather heats up and the days get longer, many outlets are asking a simple question: Where's the song…

Top 5 Branded Videos of the Week: Dave Ramsey vs 100,000 bees

10 months ago

This week's Gospel Stats Weekly Brand Report includes a lot of dark and mysterious videos. Creepy, lowlit videos typically thrive in…

Clorox is entering its Nutter Butter era

10 months ago

Clorox has entered the Nutterverse. The legacy cleaning brand we all grew up with is, like every other legacy brand,…

Meta’s smart glasses are getting sportier thanks to Oakley. Will the wearables winning streak continue?

10 months ago

Meta is emboldened by the public response to its push into wearable products, so it's doubling down in that area. After…

Have you heard? VSauce returns, KSI tries to turn a profit on YouTube, and MrBeast’s predictions come true.

10 months ago

Each week, we handpick a selection of stories to give you a snapshot of trends, updates, business moves, and more…