Gen Alpha wants to play that phonky music

3 months ago

Outside of the EDM world, the name Slxughter doesn't look like anything other than a typo. In truth, it's the…

Top 5 Branded Videos of the Week: Super Bowlympics + 5-hour Energy

3 months ago

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising their glasses. MrBeast led the way with…

GameSquare just bought TubeBuddy. So…what is GameSquare?

3 months ago

GameSquare. It just closed a deal to acquire TubeBuddy, BENlabs' SEO, analytics, and "productivity tool" that was marketed as AI-forward…

Twitch hopes a nuanced approach can make suspensions less frustrating for streamers

3 months ago

Twitch has updated its policy to make its approach to suspensions more flexible. The platform's previous "all-or-nothing" framework has been broken…

Have you heard? QCP’s centerfold, TikTok Shop’s reversal, and a YouTube brainrot blocker

3 months ago

Each week, we handpick a selection of stories to give you a snapshot of trends, updates, business moves, and more…

An experienced racing team is betting on cycling as YouTube’s next big sports craze

3 months ago

When the 2026 Giro d'Italia kicks off on May 8, one of the competing teams will embark on a unique journey through the…

For Creator Camp, brands keep on calling. So it’s launching its own agency.

3 months ago

The creator economy has become so big that many brands believe they can't afford to avoid it. That means they…

YouTube brings awareness to important issues, but can it compel viewers to take action?

3 months ago

If you've ever watched a silly animal video on YouTube, then you're one of millions of people who have engaged…

“In the Mix” shows off TikTok’s pop music power. What can it do as a podcast?

3 months ago

On two separate occasions, TikTok has put together live music performances headlined by A-list pop acts. The first of those shows, subtitled…

New report dives into YouTube’s “pester power,” which converts kids’ requests into purchases

3 months ago

YouTube isn't just the most popular entertainment destination among Generation Alpha -- it's also the most important platform for brands that want…