Have you heard? MrBeast’s critic walks it back, creators go south, and ‘Hawk Tuah’ gets a podcast

2 years ago

Here at Tubefilter, we're piloting a regular rundown of assorted creator economy headlines. Every week, we take in more news…

Elon Musk wants X’s gaming program to be the new Kick

2 years ago

The streaming community is a powerful force on the internet, and X is ready to get in the game. The platform formerly…

Taylor Swift’s Kamala Harris endorsement drove 400,000 people to vote.gov in 24 hours

2 years ago

A "childless cat lady" has demonstrated the power that pop culture figures possess during the 2024 election cycle. I'm talking…

YouTube’s pause-vertising is here

2 years ago

Next time you pause a YouTube video you're watching on a TV screen, you might see something new pop up:…

60% of OnlyFans creators’ revenue comes from single purchases, not subscriptions. Can SFW platforms learn from it?

2 years ago

OnlyFans is known for the subscription side of its business, where people--much like they do on platforms like YouTube and…

The shutdown of a Russia-backed media company raises new questions about political influencers

2 years ago

Tenet Media has shut down. Will the conservative media company serve as a cautionary tale during the so-called "influencer election" of…

International creators are crushing it on YouTube. Now they can use non-English handles.

2 years ago

YouTube is inviting its international community to choose a new moniker. Back in June, the platform expanded its Handles to enable usernames in…

Want to comment on a trending YouTube Shorts clip? Now you can ‘Add Yours’ in response.

2 years ago

A feature that fosters collaborations among the Shorts community is now available for all YouTube users. The platform has expanded access to the 'Add…

Influencer marketing firms unite as gen.video acquires Bounty

2 years ago

More consolidation is coming to the influencer marketing industry. The firm gen.video, which has worked alongside brands like HP and Nike on creator-driven…

Roblox’s new Shopify partnership shows it’s still making the metaverse happen

2 years ago

Roblox makes billions of dollars a year selling virtual items like avatar skins and digital house decor, much of which…