Barely Political has been releasing videos on YouTube for eight years, and over that time period, the channel’s focus has changed considerably. In order to better represent the channel’s current direction, co-stars Todd Womack and Mark Douglas have announced a rebranding effort: Barely Political will now be known as Barely Productions.
Barely Political began as a home for political satire; the channel’s first-ever video, “Crush on Obama,” went viral after its release and catapulted the “Obama Girl” to national prominence. More recently, though, Barely Political has better known for other projects, especially the song parodies it hosts as part of the Key of Awesome web series. “We haven’t made political videos in a long time,” explains Douglas in a video introducing the channel’s new name.
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The switch to Barely Productions is purely a cosmetic change. The channel will still serve as a home for all of its series, including The Key of Awesome, Frank Ruins Movie Trailers, and several others.
Of course, once the 2016 election season rolls around, the Barely Productions team could end up producing some topical videos. A year from now, we hope to see the channel’s political spirit reappear, even without a name to match.