MrBeast is entering the Fede-verse with a multinational sports showdown. The YouTube superstar is teaming up with Uruguay-born, Mexico City-based creator Fede Vigevani to host a basketball game that will pit Spanish-speaking influencers against a team of English-speaking counterparts.
In an Instagram Reel, MrBeast and Vigevani announced their bilingual competition, which is slated for April 25. Vigevani claimed that Spanish-speaking creators are “way better” at basketball than U.S. stars, but MrBeast is skeptical. He called for “the biggest” creators to join his squad, and he specifically called out Kai Cenat and iShowSpeed as two top names he’d like to recruit.
Subscribe to get the latest creator news
View this post on Instagram
The event is clearly inspired by the trend of soccer matches that feature teams made up of creators. The most notable version of that concept is the annual Sidemen charity match, which raised £4.7 million during a recent showdown at London’s Wembley Stadium. Other organizers have adopted the Sidemen model to host their own matches led by creator participants.
Creator sports events are huge in the Hispanophone world, too. The Spanish creator Ibai has produced several high-profile athletic showdowns, including his record-setting Velada del Año and the soccer-focused Kings League.
At the “Beast Arena,” those worlds will collide. To find out which culture produces the best ballers, MrBeast has teamed up with one of the biggest stars in Latin America. Vigevani has cracked our Tubefilter charts by hauling in millions of subscribers per month. His primary YouTube channel counts more than 65 million subscribers, ranking it among the 50 most-subscribed hubs in the world.
Vigevani has already collaborated with MrBeast on multiple occasions. He participated in the creator showdown that celebrated MrBeast’s 300 million subscribers, and the pair reunited for a MrBeast-style challenge on Vigevani’s channel.
With their latest team-up, they’re dribbing into the exciting world of basketball influencers. Ballooning viewership on channels like Jesser has opened up opportunities for hoops creators, who are collaborating with NBA pros and squaring off in high-profile tournaments.
Based on the number of Olympic gold medals won by U.S. national basketball teams, MrBeast’s squad will likely be the favorite when the international match rolls around on April 25. But basketball is huge in Latin America as well, and Vigevani will do his best to put together a Fede-rated team that can go toe-to-toe with MrBeast’s all-stars.
