Twitch streamer Naomi Kyle has partnered with WatchMojo to create original gaming content for the company’s YouTube gaming channel, MojoPlays.
Kyle’s first project for MojoPlays, a Let’s Play series, debuted last week on April 10. The introductory episode featured Kyle playing Far Cry 5, and nearly 28,000 people have watched on YouTube. The episode ran just over 16 minutes, with subsequent episodes getting up to around 25 minutes. In total, four Far Cry 5 episodes starring Kyle have appeared on MojoPlays. The series will showcase a different game each week, though this week’s episodes have yet to debut on the channel. You can watch the first episode below:
Subscribe to get the latest creator news
The first video on MojoPlays’ YouTube channel debuted in December 2017. The channel now has over 156,000 subscribers (WatchMojo, which launched in 2006, has over 17 million). Meanwhile, Kyle has close to 26,000 followers on Twitch.
“We are super excited to be working with Naomi, whose reputation in the gaming space is top notch,” said Ash Karbasfrooshan, founder and CEO of WatchMojo in a statement. “Gaming content has always been one of the key pillars of our programming and audience passion points. We are now going deeper to super-serve gaming fans as the video game space has exploded into the mainstream.”
Prior to Kyle joining MojoPlays, the channel largely featured “Top 10” and review videos about various games, from Grand Theft Auto to Shaq Fu (a old, 2D fighting game featuring basketball star Shaquille O’Neal as the main character). Kyle’s new series marks a segue into gameplay content.