[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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Two weeks ago, MrBeast outpaced Alejo Igoa to take the #1 spot in our Global Sub Top 50 chart. Igoa reclaimed the top position a week later, and one week after that, the game of high-stakes ping pong is continuing. MrBeast is back ahead of Igoa after adding three million new subscribers during the final week of August.
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Five different channels — four of which are tied to individual creators or creator duos — added at least one million new subscribers during the week that was. At the same time, channels further down in the chart are aping those top draws to ensure that their own viewcounts skyrocket.
How do you say “short-form slop” in Spanish?
Some of the internet’s biggest stars should be asking themselves that question. As creators like The Stokes Twins and SpyderSammy rise to the top of the heap on platforms like YouTube and Roblox, they are encountering Spanish-language creators who are borrowing their credibility to reel in millions of fans.
An obvious example of this trend is a channel called Chistes de Stokes. Its name and channel image position it as a fan hub for The Stokes Twins, who placed fourth in this week’s Global Sub Top 50.
The actual content of the Chistes de Stokes channel reveals it to be much weirder than it seems on the surface. With harsh visual filters and ill-fitting background music, Chistes de Stokes doctors the titular duo’s videos so that they’re harder to detect using digital fingerprinting services. Then the freebooters add in a Spanish-language translation to draw in viewers from across the Hispanic world.
On one hand, the success of Chistes de Stokes — which finished tenth in the Global Sub Top 50 with 550,000 new weekly subs — is a testament to the worldwide appeal The Stokes Twins have cultivated. That international growth comes with some drawbacks, and Chistes de Stokes is one of them.
This trend becomes a bit more concerning when it involves a creator who isn’t even in the Global Sub Top 50 himself. SpyderSammy is a big deal in the Roblox world, but on YouTube, he’s being outpaced by creators who are capitalizing on their encounters with him.
I’m talking about Jugando con Nachito, the #38 channel in this week’s Global Top 50. Nachito added 320,000 new subscribers during the final week of August, making him Chile’s lone representative in our subscriber chart. When you realize that Nachito’s two most-watched Shorts are little more than SpyderSammy fan material, and that Sammy himself has had to duck numerous impersonators, the trend of high-achieving fan channels stops looking so innocent.
You can’t deny the results. Thanks to his references to SpyderSammy, Nachito has gone from a relative unknown to one of the biggest Robloxers on YouTube.
Data via Gospel Stats
Freebooted content is a problem as old as the internet, and this form of imitation feels like the next evolution of that phenomenon. Will YouTube crack down on channels that profit off another creator’s likeness?
That’s hard to say — but this trend’s affect on Latin American YouTube viewership cannot be denied. Countries like Chile, Peru, and Colombia are now factors in our Global Sub Top 50 charts, and creators like Nachito are the reason why.
Channel Distribution
Here’s a breakdown of the Top 50 Most Viewed channels this week in terms of their countries of origin:
- India: 17
- United States: 8
- Hong Kong: 4
- Indonesia: 3
- Pakistan and Spain: 2
- Argentina, Canada, Chile, China, Colombia, Israel, Japan, Mexico, Russia, Peru, South Korea, Taiwan, United Arab Emirates, and United Kingdom: 1
This week, 40 channels in the Top 50 are primarily active on YouTube Shorts.
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