[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like: a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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Last week, MrBeast delivered a record-breaking performance in our charts. Thanks to the added traffic he drew after he eclipsed T-Series as YouTube’s most-subscribed channel, Jimmy Donaldson earned an unheard-of 1.3 billion weekly views.
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This week, however, we’re going back to our standard programming in the Global Top 50, which features Indian channels in two of the top four spots.
Chart Toppers
Anaya Kandhal was YouTube’s most-watched creator in both April and May, and if the current chart results hold, Kandhal might rule our rankings in June as well. The star of a titular family channel entertained her 33.5 million subscribers with a fresh batch of Shorts uploads during the second week of June. Kandhal’s predominantly South Asian audience powered her to a total of 827.4 million weekly views. Those heights aren’t as high as the ones MrBeast reached last week, but they were lofty enough to claim the #1 spot in the Global Top 50.
ToRung is second in this week’s Global Top 50. Since the start of the year, the Vietnamese comedian has become a fixture near the front of our worldwide ranking. He has been boosted by the universal nature of comedy content (and by the ridiculous thumbnails that invite viewers to find out WTF ToRung is up to). With those assets at his disposal, Vietnam’s sole representative in the Global Top 50 collected 710.7 million weekly views. There’s nothing funny about that viewership, even if the creator receiving it is a whole barrel of laughs.
MrBeast followed up his record-breaking week with a third-place finish in the Global Top 50. Seven days after registering a weekly total of more than 1.3 billion views, Donaldson lost 46% of his traffic to wind up with 710.5 million weekly views. That total put him just a fraction behind ToRung, who was able to fend off America’s top creator for the #2 spot. Maybe some of the subscribers who helped MrBeast catch T-Series aren’t that interested in his channel after all, though I’m sure the majority of his 283 million subs are still fond of his big-budget videos.
T-Series is in fourth place in the Global Top 50. The Indian record label is occupying the same chart position it landed in last week, and it’s the first time this year that T-Series has spent two consecutive weeks outside of the top three. In an era defined by short-form dominance, T-Series is having a hard time keeping up with our chart leaders, even when it gets 707 million weekly views. With a slight upward boost, T-Series could move as high as #2 next week, though it looks like MrBeast’s reign as YouTube’s subscriber king is here to stay.
Alan Chikin Chow rounds out this week’s global top five. In the Top Gainers section below, we’ll break down Chow’s YouTube viewership and the tactics he has employed on his way to a string of top-five finishes.
Top Gainers
Readers who have been following our rankings over the past few years will no doubt recognize Alan Chikin Chow as a perennial chart-topper. The California-based comedy creator was one of the first breakout stars of the Shorts era, and some of his strategies have become best practices for creators who hope to capitalize on the promise of short-form viewership.
Some of the short-form stars who crack our charts are YouTube legends (Ray William Johnson, anyone?) Chow, however, is the perfect example of a “new school” YouTube star. He only launched his channel in 2020, but he quickly found himself as a main draw on the buzziest YouTube format in the exploding creator economy.
For Chow, adaptability is the best ability. “The work I put in from taking my team’s advice full-on and posting content that I actually love to make has been my formula for success,” he told Tubefilter back in 2021. “Every other week, I’m creatively trying different video formats and approaches to connect with viewers. It’s been great!”
When we conducted that interview with Chow, he had about seven million subscribers. Now he reaches more than 45 million of them, and he’s had several spells as the #1 channel in our charts. He’s not quite ranked that high this week, but he achieved a fifth-place finish after collecting 671.2 million weekly views. That was 37% more traffic than Chow’s total from the previous week, and he moved up four spots in our ranking as a result.
https://youtube.com/watch?v=2ONo4fpnhII
Given the size of Chow’s following, there’s no doubt we’ll see him in the Global Top 50 for weeks to come. The only question is whether he’ll show up with similar videos to the ones that have worked for him before — or if, like his hair, his career will continue to change its shape.
Channel Distribution
Here’s a breakdown of the Top 50 Most Viewed channels this week in terms of their countries of origin:
- India: 16 channels in the Top 50.
- United States: 14 channels in the Top 50.
- Pakistan: 3 channels in the Top 50.
- Canada, Hong Kong, and Russia: 2 channels in the Top 50.
- Bangladesh, Belgium, China, Czechia, El Salvador, France, Japan, South Korea, Turkey, United Arab Emirates, and Vietnam: 1 channel each in the Top 50.
This week, 36 channels in the Top 50 are primarily active on YouTube Shorts.
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