[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like: a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
Four of the top five channels in this week’s U.S. Top 50 were also in that same bracket last week, but only one channel is holding the same chart position it occupied a week ago.
All of the channels in question collected at least 420 million weekly views. As a result, our all-American ranking was slightly more top-heavy than it’s been in recent weeks.
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Chart Toppers
Toys and Colors is sitting atop our U.S. Top 50 for the first time in months. The family-friendly channel raised its game toward the end of 2023, when it outranked the rest of the field on several occasions. Toys and Colors hasn’t quite maintained the clip it set for itself during that time, but it is still achieving big things by relying on a multiformat approach. By finding viewers all across the YouTube landscape, Toys and Colors collected 550.6 million weekly views as the calendar turned over the June. It now has more than 65 billion lifetime views in all.
The channel that led all U.S.-based channels in our monthly top 100 for May is in second place for the first weekly chart of June. I’m talking about MaviGadget, which offers a vast library of mechanical-themed content for the techies and gadgeteers who hang out on YouTube Shorts. The fast-paced and oddly satisfying nature of MaviGadget’s videos are two of the channel’s key assets. Those advantages helped it accrue 530.7 million weekly views while bringing its lifetime traffic above 26 billion hits. It should reach 30 million subscribers next week as well.
J House jr. has achieved its highest-ever placement in the U.S. Top 50. The family-friendly content destination has come on strong over the past month. It has achieved multiple top-five finishes even though it was previously a nonfactor in our charts. Like so many kid-friendly hubs of the current moment, J House jr. does most of its work on Shorts, where it ranks as one of the most-watched channels. It picked up 494 million weekly views (good for a 26% week-over-week increase) to move up two spots in our all-American ranking.
The channel that just became YouTube’s most-subscribed channel could only manage a fourth-place finish in the U.S. Top 50. For most creators, a spot in the top five would be a huge win, but for someone as game-changing as MrBeast, prominent rankings have become commonplace. Jimmy Donaldson‘s primary YouTube channel added 486.9 million weekly views during its record-breaking week. Though that was a steep week-over-week decline, MrBeast surpassed 50 billion lifetime views while also taking YouTube’s subscriber crown.
Justin Flom rounds out this week’s global top five. The magician, who has a keen understanding of YouTube Shorts, moved up from 19th place after snagging 420.2 million weekly views.
Top Gainers
It’s been over a year since Alexey “Boom” Gerasimov burst onto the scene with animated videos that depict long-necked heads that ride around in toilet bowls. Perhaps that sentence would have sounded absurd in 2022, but at this point, anyone who hangs around with a Gen Alpha-age kid is probably familiar with Skibidi Toilet, the iconic meme that has come to define an entire era of internet culture.
Once Gerasimov burst onto the scene on his DaFuq!?Boom! channel, it didn’t take long before he ascended to unprecedented heights in our Tubefilter charts. Boom’s YouTube traffic has cooled off a bit since his breakout, but he still has big plans. Bonkers Toys and Invisible Narratives recently revealed that they plan to roll out a line of Skibidi Toilet products in U.S. retail locations this fall.
With that upcoming launch in mind, let’s check in on Boom and see how he’s adapting to YouTube fame. The DaFuq!?Boom! channel rounded out the U.S. Top 50 this week with 114.5 million weekly views. While that total was not high enough to keep pace with the current chart leaders, it was good for a 74% week-over-week boost. Boom’s videos now reach more than 41 million subscribers, giving him a larger captive audience than longtime chart stalwarts like Nick DiGiovanni and YoesIan.
The interesting development on Boom’s channel, as far as I’m concerned, is the creator’s subtle shift toward long-form content. His rise was very much informed by Shorts (and YouTube’s major investment in the format), but he is also telling the story of his toilet-bound characters through drawn-out, narrative pieces.
Some episodes of Skibidi Toilet have gained more than 100 million views on their own, and Boom’s compilations are soaring even higher. The most-watched long-form clip on his channel is closing in on 150 million views.
So even though Boom is not ranked as highly in our charts as he once was, he is still a major cultural force. The launch of the Skibidi toy line should give him another boost, so look for him to reascend the rankings once fall rolls around.
Channel Distribution
This week, there are 38 YouTube Shorts channels in the U.S. Top 50.
