YouTube takes title sponsor for VidCon Anaheim, Baltimore

By 02/15/2024
YouTube takes title sponsor for VidCon Anaheim, Baltimore

For the ninth year, YouTube will serve as title sponsor at VidCon‘s flagship convention in Anaheim. It’s also signed on as title sponsor for the second annual East Coast edition of VidCon, which will take place in Baltimore this September.

Since 2013, YouTube has been title sponsor for most of VidCon’s Anaheim events, which offer a mix of programming for content creators, their fans, and industry professionals. The one notable exception is VidCon 2022, when the convention returned from two years of COVID cancellations with TikTok as title sponsor.

YouTube reclaimed the title slot for VidCon 2023, will keep that spot for 2024, and now is “[expanding] its support for VidCon” by sponsoring the 2024 Baltimore event as well, VidCon said in a press release.

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VidCon Baltimore will take place Sept. 26-29, with tickets going on sale April 2. VidCon is also going back to Mexico City for the third year; that event (not sponsored by YouTube) runs Aug. 9-11, with tickets on sale March 5.

The Anaheim convention will be held, as usual, at the Anaheim Convention Center. It runs June 26-29, and tickets are currently on sale.

“We’re thrilled to return as the title sponsor to one of the most coveted creator events of the year: VidCon,” Kate Stanford, Vice President of YouTube Marketing, said in a statement. “As our YouTube creator community continues to grow and drive a new era of entertainment, our commitment to support and amplify both their voices and businesses remains as sharp as ever. We’re equally excited to add VidCon Baltimore as one of our key creator moments this year.”

VidCon says that in 2023, it had 85,000 attendees across its events in Anaheim, Baltimore, and Mexico City. 55,000 of those people went to the Anaheim event–a 10% increase in attendees from 2023.

As for the 2024 events, more information about featured creators and programming are yet to come. The Anaheim event has announced around 70 featured creators so far, including VidCon co-founders John and Hank Green, MatPat, and Fifth Harmony member Dinah Jane.

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