[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like: a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
We’re ending the year stateside with the biggest YouTube creator in the world at the top of the charts. 📈
Chart Toppers
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MrBeast is back in the #1 spot on our U.S. weekly Top 50. Jimmy Donaldson’s latest uploads – of which there are an unprecedented three(!!!) in the last two weeks including this banger of Survive 100 Days, Win $500,000 – pushed his channel up a sizable 15% week-over-week in views. Donaldson and company netted more than 568.7 million views in the last seven days of 2023. The next closest channel is over 110 million views behind.
And that channel would be MaviGadget. The mostly short-form, online video repository of hacky products you probably don’t need (like this glass kitchen enclosure?) is having a fantastic December after some dips in the Fall. It’s not quite at its weekly all-time high of 622 million views early July, but the brand conceived by Chicago’s Ahmet Yanik closed out 2023 strong with 458.7 million weekly views.
Toys and Colors is in a close third. The kids and family force of nature that’s been printing views (especially in November, when it claimed the #1 spot on the U.S. monthly chart) was up 15% on the week with more than 426.5 million views thanks to a steady supply of actors in hyper-colored costumes performing narratives to wacky cartoonish soundtracks sure to keep any toddler entertained.
In fourth place is LankyBox. The gaming and challenge channel channel run by the pair of twentysomethings Adam McArther and Justin Kroma outputs an incredible amount of programming. Any given week there are upwards of 30 new long-form and 30 new short-form videos on their channel! An onslaught of gaming clips (like this Let’s Play Roblox video) and challenge-y uploads (like this one testing 250 “banned” Amazon products) helped the channel shoot up 47% to amass more than 264.5 million views in the week.
And rounding out to the Top 5 is ViralHog. The company buys and licenses viral videos from around the world for uses ranging from online video compilations to television and film production. The counter on its site says it’s licensed over 56,000 videos to date. (The most popular is this one from seven years ago of a human male getting into an altercation with a kangaroo – 90 million views and counting!) A steady stream of new uploads, plus a fantastic back catalog helped ViralHog acquire more than 242.7 million views in the last week of 2023.
Top Gainers
The 24-year-old New York native behind the handle Savage Vlogs on YouTube and Itsavage everywhere else rang in the New Year with his best week ever on the world’s largest video-sharing platform. It was about two years and change in the making.
Savage started getting traction on his YouTube channel back in October 2021 with a series of Shorts featuring various altruistic endeavors with unhoused individuals. (There’s this one with now over 150 million views. And this one has over 59 million.) He still posts that kind of content, but there’s also a lot of mostly-staged uploads from the POV of a bodega cashier. The best ones are with his kid clientele:
https://www.youtube.com/watch?v=GCq4mrjhp6Y
That upload is from 9 months ago, but it’s long tail and more recent uploads like it contributed to Savage Vlogs’ more than 152.2 million views on the week – a 116% increase from the week prior that was good enough for the #34 spot on the US chart.
Channel Distribution
This week, there are 39 YouTube Shorts channels in the U.S. Top 50.
