OnlyFans is ready for its push into reality TV. Welcome to the ‘House of Sims’.

By 04/21/2023
OnlyFans is ready for its push into reality TV. Welcome to the ‘House of Sims’.

OnlyFans is preparing a big move into the world of reality TV. On the platform’s safe-for-work entertainment hub, OFTV, current shows include the reality program House of Sims and an Australia-set second season of Model Farmers.

With House of Sims, OnlyFans is looking to cash in on the popularity of ITV reality franchise The Only Way Is Essex (frequently shortened to TOWIE). The upcoming show will follow the Sims family, including Chloe Sims, who holds the record as the longest-tenured member of the TOWIE cast.

Since leaving TOWIE in 2021, Sims has stayed busy. She has an active OnlyFans account, and she is now primed to dominate OFTV, too. House of Sims will follow Chloe and her family members Frankie, Demi, and Charlie as they move from Essex to Los Angeles. A press release from OFTV describes the dramatic new series as the “realest show you’re ever going to see.” A new trailer gives viewers an idea of what that statement means.

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House of Sims is set to premiere on May 3. Installments in its five-episode first season will be released on Wednesdays.

When House of Sims was first announced, OnlyFans Chief Strategy & Operations Officer Keily Blair described the show as “part of OnlyFans’ broader strategy to invest in reaching highly engaged fans across various genres.” The TOWIE offshoot isn’t the only OFTV original series that is catering to consumers in the reality TV world. In the first season of Model Farmers, six OnlyFans personalities got their hands dirty at a dairy farm in the U.K. For season two, the scene is shifting to Australia, where six creators will trade their big-city lifestyles for two weeks of work at a sheep farm in the outback.

Season two of Model Farmers dropped on April 20. A trailer for the new batch of episodes is available through OFTV. OnlyFans’ premium programming destination has made big strides since its 2021 launch, and based on its latest shows, things are about to get a lot more dramatic.

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