[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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Our latest U.S. Top 50 chart tells a familiar story: It’s almost impossible to crack the all-American ranking unless you post on YouTube Shorts or appeal to young kids (or both).
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The top five channels, all of which fall into at least one of those categories, exemplify the prevailing trend.
The typical video on the Cocomelon – Nursery Rhymes channel lasts a lot longer than 60 seconds, but that hasn’t stopped the California-based hub from snagging the sort of weekly viewership that is usually reserved for short-form channels. After conquering our monthly chart in January, Cocomelon is still going strong in February. Its 776.9 million weekly views are in a league of their own. Half of that total would still rank fourth in the U.S. Top 50.
Kids Diana Show is the only non-Cocomelon channel to place in the top five in both of this week’s charts. After landing in fourth in the Global Top 50, it earned a runner-up finish in the U.S. version of the ranking. The family vlog was able to hold onto last week’s strong position after receiving 424.1 million weekly views. The channel bearing the name of Diana’s brother Roma was outside of the Top 50 this week.
The short-form invasion of the U.S. Top 50 begins in the #3 spot, which is occupied by the quick-thinking comedian Alan Chikin Chow. The Los Angeles-based creator recorded 396.5 million weekly views after experiencing a 38% week-over-week traffic bump. Despite the size of that increase, Chow only moved up two spots after finishing fifth in our star-spangled ranking a week ago.
The second of 37 short-form channels in this week’s U.S. Top 50 is JOON. The channel known for testing lifehacks has received massive viewership after bringing that TikTok-style concept to YouTube Shorts. JOON reached fourth place in our U.S. ranking after boosting its traffic by 29% week-over-week. That brought the Shorts hub up to 330.9 million weekly views.
Dylan Anderson rounds out this week’s U.S. top five. Anderson is another short-form creator riding a big viewership bump. His inspirational content picked up 261.3 million views during the week that was.
A seasoned shopper knows to never go to the supermarket while hungry, or else their empty stomach will double the number of snacks they buy. Watching Shorts while hungry is far safer; in fact, some channels rely on the video-watching appetites of famished viewers.
If you don’t believe that peckish consumers rule the foodie side of YouTube Shorts, consider that a channel called Literally Starving just found its way into the U.S. Top 50. The YouTube home of Yiming Lin is the latest hub on which the self-described “food ethnographer” is sharing stories from the world of gastronomy.
Lin’s videos cover dishes from around the world, including Dominican oxtail and Filipino kare kare. But people love the comforts of home, which is why the most-watched Literally Starving YouTube video features a classic pasta.
Literally Starving is certainly not starving for views on YouTube. Lin’s channel picked up 105.1 million weekly views during the second week of February, which put it just inside the U.S. Top 50. The short-form creator reached 48th place during the early days of his YouTube channel, which only has 181.9 million lifetime views.
If Lin is able to repeat this week’s 64% week-over-week viewership increase, he will soon find himself even higher in the chart. All he needs is more hungry viewers to check him out.
This week, there are 37 YouTube Shorts channels in the U.S. Top 50.
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