[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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Welcome back to the U.S. Top 50.
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This week, there’s no surprise at the top of our all-American ranking. Further down the list, however, several short-form channels are making their first chart appearances.
Chart Toppers
Cocomelon – Nursery Rhymes may not be #1 in the Global Top 50, but the California-based producer of kid-friendly animations still surpasses all its stateside competition. The Moonbug-owned channel was at the top of our U.S. ranking once again, as it has been for the past two months. This time, its chart-topping total of 498 million weekly views gave it about 35% more traffic than the next-most watched U.S.-based hub.
The runner-up in question is Alan Chikin Chow. Since moving over to YouTube Shorts after making a name for himself on TikTok, the comedian and sketch performer has risen slowly but steadily up our U.S. Top 50. Chow’s official YouTube channel now has more than 15 billion lifetime views, and 318.8 million of those views came during our most-recent seven-day measurement period. Chow’s prowess moved him up one spot after he ranked third a week ago.
LeoNata Family is another channel that has had a breakout year in 2022 thanks to YouTube Shorts. Though the all-ages destination now mixes in some long-form work, it still relies on short-form trends and challenges to reel in most of its views. LeoNata registered 308.8 million weekly hits during the week that was, and like Alan Chikin Chow, this Shorts standout was able to hop up one spot in the U.S. Top 50.
The channel that got jumped by both Alan Chikin Chow and LeoNata Family found itself in fourth place. Vlad and Niki is currently the most-watched U.S.-based family vlog, even if its 269.8 million weekly views represent a 27% week-over-week dip.
Taylor Red TV rounds out this week’s U.S. top five. The Shorts channel, which netted 223.3 million weekly views, often finds itself highly ranked when the similarly-named Taylor Swift (#18 in this week’s U.S. Top 50) releases a new album.
Top Gainers
Let’s skip over Taylor Swift for now and look at a channel that’s a little further down in the U.S. Top 50. Mr. Clabik, a creator who uploads frequently to his eponymous channel, has recently made multiple appearances in our American chart. In his latest appearance, he reached 39th place.
Mr. Clabik’s About page describes him as “independent comedian, actor, musician and just a funny bearded guy.” With his signature clothing items — a Pikachu hat, a Rick & Morty shirt, and a blonde wig — Clabik is able to portray a familial cast of characters, thus appealing to the prevailing demographic on YouTube Shorts. His sketches, like those of Mark Adams, are fun for all ages.
Clabik’s content touches categories like food, pranks, and beauty, but no matter the topic, he adds more sound effects than a talk radio station. Those noises provide the punchlines when Clabik doesn’t speak himself.
https://www.youtube.com/watch?v=v-K_QO9HmU4
This week, Mr. Clabik got 108.3 million weekly views, which was 77% more than his total from seven days prior. Once ads arrive on YouTube Shorts, Clabik should be able to afford many more sound effects.
Channel Distribution
This week, there are 31 YouTube Shorts channels in the U.S. Top 50.
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