Soon, FIFA 22 players will be able to sport FaZe Clan gear in-game.
The Los Angeles-based entertainment and esports org has partnered again with multimedia production company Lyrical Lemonade to produce digital and physical versions of an exclusive FaZe x Lyrical soccer jersey and matching shorts.
Digital versions of the outfit will be available sometime soon in FIFA 22’s cooperative Ultimate Team game mode. According to a press release, they’ll be unlockable through one of the game’s multiplayer Squad Building Challenges, so presumably won’t cost anything to earn and wear. Players can earn the kit in two colors: classic gamer red and blue.
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FaZe Clan ✘ @LyricaLemonade
— FaZe Clan (@FaZeClan) May 31, 2022
Those who want real-life versions of the jersey will, of course, have to shell out some cash.
Physical jerseys come in red only, and will drop in FaZe Clan’s digital storefront June 5.
The day before, the org will open a pop-up at the intersection of Fairfax and Melrose in Los Angeles, where it (in partnership with NTWRK and Shopify) will sell jerseys from 11 a.m. to 7 p.m. The popup will remain through June 5; that day, it’s open 12 p.m. to 6 p.m.
This launch marks the first time a Lyrical Lemonade product has appeared in a video game, the production company says.
“We’re back with this partnership with Lyrical Lemonade again and we couldn’t be more excited to be there for their first venture into the gaming world,” Taav Cooperman, FaZe Clan’s VP of marketing, said in a statement. “We’ve designed fan kits to to have something really special to play with by making them available both digitally and physically and we can’t wait for the fans to get their hands on them.”