[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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At the top of our U.S. Top 50, there was a big shakeup this week.
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The channel that has dominated this ranking since the start of 2022 slipped down to second place. Meanwhile, YouTube Shorts channels and kid-friendly hubs continue to earn high chart positions.
Say hello to your new U.S. #1, Like Nastya.
The all-ages channel is the official home of its titular star, whose videos are translated into Korean, Spanish, Arabic, and many other languages. Her Anglophone homepage reaches an audience of more than 88 million subscribers, and this week, it rode a 10% traffic boost to reach the top spot in our U.S. chart. For the week, Like Nastya picked up 610.2 million weekly views.
Of course, if Like Nastya is #1 this week, that means we’re witnessing one of those rare occasions when Cocomelon – Nursery Rhymes doesn’t dominate our U.S. Top 50. The producer of sing-songy animations posted another big week as the calendar turned over to March, raking in 551.9 million weekly views. Even though that viewership helped Cocomelon cross the 130 million subscriber plateau, it was not enough to prevent Like Nastya from jumping over it.
The third- and fourth-place channels in this week’s U.S. Top 50 both held onto the chart positions they occupied a week ago. Kids Diana Show, which has its roots in Ukraine but a home in Florida, finished #3 in the U.S. for the second straight week. Diana and her family, including brother Roma, star in videos that received 438.2 million weekly views at the start of March.
Vlad and Niki rounded out the superfecta of kid-friendly channels at the start of this week’s U.S. Top 50. The family vlog is the home of its two titular boys. Like so many other channels in its genre, Vlad and Niki has roots in Eastern Europe (Russia, to be precise) but is based out of Florida.
Marta and Rustam rounds out this week’s U.S. top five. The prankish channel, also known as Khamitovy, ranked higher than any other U.S.-based YouTube Shorts channel this week. The titular couple’s latest seven-day total was 273 million weekly views.
I’m not confident the average doctor would recommend taking medical advice from TikTok, but if you are going to solicit diagnostic opinions from the short-form video community, you might as well put your faith in an actual doctor.
Dr. Richard Brown is a plastic surgeon who uses social media to deliver his opinions on medical trends and viral videos. Using the name Doctor Ricky, Brown has become one of the most popular TikTok personalities with an M.D. Boosted by his success on that platform, he is now taking on YouTube Shorts as well.
Doctor Ricky has found success on YouTube’s short-form video platforms by mixing honest advice with outlandish reactions. Your tolerance for his most-watched videos will depend on how squeamish you are, but even if you’re easily spooked, you can hopefully get a sense of satisfaction when you see an earbud get dislodged from someone’s head.
These videos got Doctor Ricky 97 million YouTube views during the first week of March. That brought his lifetime YouTube viewership above 200 million (again, his channel is still pretty new) and pushed him up to 30th place in our U.S. Top 50. For Doc Brown, that big-time viewership has to feel as good as popping a particularly annoying pimple.
This week, there are 23 YouTube Shorts channels in the U.S. Top 50.