Studio71 has tendered a number of signings within the gaming space, adding 20 additional creators in 2021 thus far who collectively boast 200 million subscribers and garner 1.4 billion monthly views.
The new signees include GamingWithKev (pictured above, 7.6 million YouTube subscribers), ZAMination (2.5 million subscribers), Jeffo Roblox (1 million subscribers), LaniRoblox (667,000), HowToNoodle (266,000), and VYBE (47,000).
Studio71 helps creators in its roster with direct media buying, content editing and optimization, podcasts, cross-platform publishing (including Pluto TV, Roku, Kidoodle.TV, Facebook, and Snapchat), licensing, merchandising, and brand deals. The company has coordinated sponsorships for its creators with the likes of Audible, NordVPN, Jazwares, Manscaped, Warby Parker, Express VPN, and Raycon.
Studio71 also promotes gaming content across its owned-and-operated channels Scoped, Game Nite, and Winmode. And its podcast network is home to shows like The Command Zone, hosted by Jimmy Wong and Josh Lee Kwai; Sacred Symbols: A PlayStation Podcast; and GG Over EZ, which is hosted by Mr. Fruit, Rhabby V, and BlueWestlo.
Other recent gamer additions to the Studio71 MCN include FGTeeV, who is also managed by Studio71’s senior director of talent and network operations, Shana Davies), Fe4RLess, GrayStillPlays, Poke, and MeganPlays, who operates a total of eight YouTube channels.
The company’s gaming vertical is overseen by senior managers of talent partnerships Aaron Simonoff and Aaron Bergmans. All told, Studio71 reps over 1,800 partnered channels across all content verticals who garner 13 billion monthly views on YouTube, connected TVs, and all social media platforms.