ViacomCBS-owned Awesomeness, which creates content for Gen Z, has unveiled a duo of digital series starring two of YouTube’s most beloved sets of twins.
Veronica and Vanessa Merrell — known as the Merrell Twins (5.7 million subscribers, 17 million monthly views) — will star in Mystery Twin Bin on Oct. 17, while Niki and Gabi DeMartino (whose Niki & Gabi channel counts 9.5 million subscribers and 10 million monthly views) will debut a new series called Twintervention on Dec. 11.
Both the Merrells and DeMartinos already have series at Awesomeness — the dating show Twin My Heart (which Awesomeness confirmed is returning for a third season with bachelor Nate Wyatt) and reality series Niki & Gabi Take Bahamas, respectively.
In Mystery Twin Bin, the Merrells will receive mystery boxes containing clues to challenges, whereupon they will compete — head-to-head — across six episodes. Twintervention, which also compromises six episodes, will follow the polar-opposite DeMartino twins as their off-camera relationship reaches a breaking point. The series will see the girls confronting their personal issues while competing in a series of challenges that will make or break their bond, with tutelage from a panel of experts and surprise guests.
In addition to their work for Awesomeness, the Merrell Twins have flexed their acting chops on CW‘s Jane The Virgin, as well as on several appearances on Nickelodeon‘s YouTube channel (which is also owned by ViacomCBS). The DeMartinos are YouTubers and recording artists, who have released several singles together and individually, including “RU”, and “Hair Tie.”
In addition to its short-form work, Awesomeness also creates premium programming for Netflix (To All The Boys I’ve Loved Before) and Hulu (Pen15). In May, the company unveiled its quarantine-themed slate comprising four shows produced remotely, and in July it announced a five-part limited series titled What It’s Like exploring key issues in the lead-up to the 2020 Presidential election.