#YouTubeBlack, a corporate initiative that seeks to support and amplify the voices of creators of color, is set to host its fourth annual FanFest event in Atlanta on Monday at Morehouse College — a historically black men’s college.
The event will serve as a hub for local fans to interact with top black YouTube creators — complete with live performances, collaborations, and fan meetups. It will also be livestreamed on YouTube globally right here at 8 pm ET. Creators slated to headline the event count a combined 22 million subscribers, including rapper Lil Baby (pictured above), dancer WilldaBeast Adams, singer/songwriter Queen Naija, singer 6LACK, lifestyle vlogger Raven Elyse, hairstylist 360Jeezy, beauty vlogger Nicole TV, R&B group Next Town Down, musical duo Taylor Girlz, pop culture commentator Zachary Campbell, dancer Sherrie Silver, comedian and musician Khadi Don, and comedian Jade Fox. Comedic vlogger GotDamnZo will host.
This year’s FanFest marks the first time that YouTube is hosting the annual event in Atlanta; previous gatherings have taken place at Howard University in Washington, D.C. It also marks the first time that YouTube will also host a pop-up space in the Georgia capital. (YouTube announced that it was shifting its physical YouTube Spaces strategy to a pop-up-centric model in May. At the time, the company said it was doubling down on global pop-ups to serve the creator community’s increasingly layered and region-specific needs).
The Atlanta pop-up, to be held on Oct. 23 and 24, will provide creators with workshops and production resources, as well as the opportunity to connect with YouTube staffers and fellow creators. It will also host appearances by some of Atlanta’s top musicians, including Big Boi, Sleepy Brown, Gallant, and Jade Novah — who will work in conjunction with the YouTube Music team as well as attendees to produce new content for their channels.
Free tickets for the FanFest event are exclusively available to attendees of the Morehouse-Spelman Homecoming event, and registration is available here.
“We’re absolutely thrilled to bring #YouTubeBlack FanFest to Atlanta,” Malik Ducard, YouTube’s VP of content partnerships, said in a statement. “Atlanta is the center of gravity — the mecca of so much culture and life — and we’re excited that it will be home to this year’s #YouTubeBlack FanFest.”
Check out a trailer for the event below: