Digital Brand Architects, the talent management and marketing firm acquired by UTA last month, has added eight new creators to its roster, spanning various content verticals including food, music, fashion, and travel.
Its most-followed addition — with 795,000 subscribers — is the Irish food writer and photographer Donal Skehan (pictured above), who has also hosted television series on Food Network and BBC One. He will be joined at DBA by singer-songwriter and fashion blogger Chantelle Paige-Mulligan (741,000 followers across social media); beauty and travel creator Jaci Marie Smith (400,000 collective followers) — who also serves as co-host of the What We Said podcast; and family blogger Sai ‘Scout The City’ De Silva.
Rounding out the latest additions are Cuban makeup lover Amanda Diaz (262,000 followers), Nigerian beauty enthusiast Ronke Raji (260,000 followers), kids’ chef Charisse Yu (345,000 followers), and lifestyle vlogger-slash-USC student Tasha Farsaci (365,000 followers).
“These creators each have strong voices and distinctive content that covers a large, diverse range of interests,” DBA SVP Hilary Williams said in a statment. “DBA will help each one build their brands both on and offline, and bridge them into new opportunities outside of their current lanes.”
DBA, which was founded in 2010 and is currently led by CEO Raina Penchansky, reps a total of 140 influencers. In 2015, it launched Digital Brand Products — a merch division to help its clients develop, manufacture, and vend their own products. The company also operates female-focused podcast studio Dear Media (DM).