Rhett McLaughlin and Link Neal, the creator duo behind one of YouTube’s most popular endemic daily talk shows, Good Mythical Morning (15 million subscribers), are launching a new subscription service for their most loyal fans.
McLaughlin and Neal have teamed up with Patreon to create the paid offering, which is called The Mythical Society. The website features a secret society theme, and was built in conjunction with Memberful — a company acquired by Patreon last August that enables creators to helm their own self-branded membership platforms.
The Mythical Society will offer three monthly subscription tiers — $5, $10, and $20 — each of which touts a different rewards structure. The first tier, for instance, will receive a Mythical Society patch, weekly behind-the-scenes videos, and a 10% discount on merch. Second tier subscribers will receive all of the aforementioned rewards, plus an enamel pin and exclusive access to tour VIP pre-sales. Finally, the third subscription tier — dubbed ‘Most Curious’ — will receive a chalice, access to quarterly live video chats, exclusive signed merch, and eligibility for Mythical Creative Grants.
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These grants also mark new territory for the guys, who say they want to give back to fans who are also aspiring creators — in fields like video, sculpture, dance, painting, and beyond — via feedback and funding. Two times per year, McLaughlin and Neal will bestow a $1,000 grant to one member of The Mythical Society’s third degree subscription tier, in addition to constructive criticism and suggestions from the duo themselves. Applications, which are only open to top-tier subscribers, are available here.
The guys revealed Mythical Society and answered some questions from fans in a video over the weekend. Check it out below:
