Burgers, as it turns out, are good for more than just billions and billions of sales; they’re also capable of generating millions and millions of YouTube views. The Burger Show, a new ground beef-themed web series that can be found on Complex Networks‘ First We Feast channel, only began a few weeks ago, but it’s already a big hit. Its first three episodes, thanks to some help from some notable guest stars, have averaged more than 500,000 views.
In The Burger Show, chef Alvin Cailan of the breakfast sandwich joint Eggsult explores all things burger. In the premiere of his show, he and Man Vs. Food star Adam Richman teamed up for a taste test. A week later, Cailan returned with a breakdown of regional burger styles.
The third episode of The Burger Show has been the series’ most successful installment thus far, thanks to an appearance from trending YouTuber Andrew Rea of the Binging With Babish channel. Cailan and Rea try to create homemade versions of In N’ Out and Shake Shack favorites before realizing that (spoiler alert!) the two coastal rivals are best when fused together.
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The best-known series on First We Feast is Hot Ones, in which host Sean Evans interviews his guests while feeding them increasingly spicy wings. By adding The Burger Show to the First We Feast library, Complex Networks is showing it has great taste in food content, and viewers seem to agree.