Actress, author, and reality star Tori Spelling has signed with Abrams Artists Agency for representation in the digital space.
The talent agency will work to expand Spelling’s image and her work with brand partners across social media through various content initiatives. Abrams says that it reps other traditional stars who, like Spelling, are also forging into the influencer realm. In all other areas of her career, Spelling will continue to be represented by ICM Partners.
“The development of our strong digital team and a stealth approach to helping all clients attract and retain traditional and digital fans and followings is important in the vast media climate we are amidst,” said the agency’s founder and CEO Harry Abrams. “We could not be happier to be supporting Tori Spelling’s vision to take her efforts to a new level within the social media realms.”
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Abrams Artists also reps high-profile native digital stars like Matthew Espinosa, Jackie Hernandez, and How To Cake It. In August, the agency formed a new division for gaming creators.