YouTube Red

Disney’s YouTube Red Series About Girls In STEM Has Arrived

The newest program available through the YouTube Red subscription service is looking to get women excited about coding. Hyperlinked, a ten-episode show that follows girl group L2M as they construct their own website, is now live on Disney’s YouTube channel.

In Hyperlinked, the leading ladies of L2M portray a gaggle of girls who design a digital hub that is “by girls for girls.” At the center of the show is an inspiration message about women in STEM, which is combined with the sort of tween drama you’d expect to find on the Disney Channel. If you don’t understand the slang terms featured in Hyperlinked’s trailer, you may not be part of the show’s target audience.

Subscribe to get the latest creator news

Subscribe

For L2M — which is chatspeak shorthand for “listening to music” — Hyperlinked

isn’t the first venture into girl-power media. The group rose to prominence after its song “Girlz” was featured in a direct-to-DVD movie based off the Lego Friends toy line, which is aimed at women.

YouTube Red is a logical home for Hyperlinked, as the world’s top video site has oft looked to inspire women to get into STEM. In 2015, for example, it distributed Codegirl, a documentary about women in tech.

As for Disney, Hyperlinked is one of the first projects to come out of the newly-named Disney Digital Network, which combines the Mouse House’s own brands with its Maker Studios property. The first episode of the network’s new show is free on Disney’s YouTube channel; to access further installments, a $9.99-per-month YouTube Red subscription is required.

Share
Published by
Sam Gutelle

Recent Posts

Have you heard? “No influencers” in Nantucket, Prime becomes Slime, and a Steve Jobs PSA 10.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

3 hours ago

Gamer lifestyle brand Razer acquires streamer platform StreamElements

After months of uncertainty, StreamElements has found a buyer. The company behind a popular streamer dashboard will…

5 hours ago

RFK Jr. has a YouTube cooking show centered around healthy eats

Yes, you read that right: The head of the Department of Health and Human Services…

6 hours ago

Sponcon spotlight: deviantART is getting YouTubers to hype its subscriptions

With our Gospel Stats Weekly Brand Reports, Tubefilter is always keeping an eye on which…

19 hours ago

Microdramas have hit their late-night parody era–but Jimmy Fallon and The Daily Show are putting serious production behind these spoofs

Microdramas have officially hit the "late-night parody" stage of their life cycle. The Tonight Show…

21 hours ago

Katie Feeney’s reality series is Xfinity’s entry point for the creator economy

What happens when you gather six college-aged creators in a shared house and recruit an…

1 day ago