Jukin Media’s library of user-generated clips is a hit in the United States, and now, the media company is coming to the Far East. It has announced a partnership with top Japanese multi-channel network UUUM for Video Pizza, a destination that will share short, funny clips in the Land of the Rising Sun.
As it does in other territories, Jukin will partner with the creators of viral clips and will repackage those clips for distribution on other platforms. In the case of Video Pizza, many of the featured videos will come from local creators, but as the channel’s trailer shows, it will feature an international mix, with several of Jukin’s most common categories — such as funny pets, cute babies, and fails — well-represented.
Additional Video Pizza content will work in the partners of UUUM, who are some of the most popular YouTube stars in Japan. The network was co-founded by Hikakin, who has more than 3.7 million subscribers on his personal channel. “It is an incredible honor to be able to work with Jukin, whom I’ve always admired for their work,” said UUUM CEO Kazuki Kamada. “I am very excited and confident about this partnership.”
UUUM will oversee Video Pizza’s day-to-day operations, while Jukin will bring strategic guidance and its library of clips to the table. Beyond YouTube, the two companies hope to bring their new co-venture to several other platforms, including TV.
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