YouTube Millionaires: On Her Channel, Natalie’s Outlet Can “Flaunt My Weirdness”

By 05/26/2016
YouTube Millionaires: On Her Channel, Natalie’s Outlet Can “Flaunt My Weirdness”

Welcome to YouTube Millionaires, where we profile channels that have recently crossed the one million subscriber mark. There are channels crossing this threshold every week, and each has a story to tell about YouTube success. Read previous installments of YouTube Millionaires here.

This installment of YouTube Millionaires is brought to you by Epoxy. Epoxy-Logo-grey-text-40X120

A young vlogger from Orlando is rocketing up the YouTube ranks. Her name is Natalie, and her channel is Natalie’s Outlet, on which she shares DIY projects and lifehacks, shows off her favorite looks, busts beauty myths, and generally uses a plethora of formats to entertain her young, predominantly female audience. Natalie has now passed the million-subscriber milestone, so we chatted with her about her success:

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Tubefilter: How does it feel to have one million subscribers? What do you have to say to your fans?

Natalie’s Outlet: I’ve never had many friends so, to me, it feels like one million best friends! My Outties are the most special thing to me and I want to tell them that they’ve brought so much light and happiness into my life.

TF: What made you decide to get into YouTube?

NO: I was in my third year of university and school was sucking the fun out of my life. In order to quench my creative side I decided to go for it. To me, it had always been a dream I had been too afraid to even say out loud. To know that I have one million incredible people on this journey with me is a dream come true and I am so grateful.

TF: Who are the creators who have most influenced your channel?

NO: Too many to name a few. I think I’ve developed my own style and I’ve been inspired by others to always be myself. I think it’s important to fall in love with your personality first before others can and it took me a very long time to learn to do that. Once I did, I found out many more people were subscribing to my channel.

TF: With so many beauty/lifestyle vloggers on YouTube, what would you say makes you unique?

NO: I like to keep it raw and personal. You’ll notice at the beginning of my videos I used to over edit everything. I now leave in my mistakes, bloopers, and all my random thoughts, and that has helped me connect more with my audience. I’ve learned to flaunt my weirdness and that’s why my Outties are a part of the weirdest internet family.

TF: What has been the most unexpected way your life has changed since your channel became popular?

NO: People ask me this all the time and honestly, NOTHING HAS CHANGED. It’s silly but when I was admiring other YouTubers for reaching a milestone of a million I always thought how much cooler their lives were. Now that I’m in this position, I’m just as shy and I get just as frustrated at times with things that don’t go right on my channel. I continue to learn and evolve but my life remains the same, which I am very thankful for.

TF: Where do you get ideas for your Beauty Hacks series? What sort of research is involved?

NO: I realized I wanted to bring entertainment with value to my channel and my beauty hacks videos allowed me to do just that. I’ve always been the kind of person to research the weirdest beauty trends online so I decided to start testing some of those out. I also developed Beauty Busters, a show that features me testing out Internet beauty hacks, seeing if they work, and showcasing more of my personality in my videos.

TF: What’s the most unusual beauty myth you’ve ever tested?

NO: OMG how can I choose?! I have so so many! The video I had the most fun filming was “Dangerous Beauty Hacks No One Should Try,” because the hacks were ridiculous. To give you an example, one of the hacks was to lighten your eye by using lemon juice! You’ll just have to watch the video to see the results.

TF: What has been your favorite part of your involvement in #LifestyleGoals?

NO: #LifestyleGoals was a full weekend of pure fun, traveling, and meeting both my Outties and incredible creators like SofiaStyled and Promise Phan. It was one of those experiences I will treasure forever.

TF: What’s next for your channel? Any fun plans?

NO: My channel will definitely be shifting into a new category, which I am currently in the process of planning. It will include my typical videos like hacks, beauty busters, and “test it out” videos, but something really fun is on its way.

Epoxy-Logo-grey-textThis installment of YouTube Millionaires is brought to you by Epoxy, the premier company that helps multi-platform creators and digital networks distribute videos, engage with fans, measure success, and grow their communities across the social web. Check out Epoxy’s new Sharing Studio, a place for quickly creating and distributing native social content from your YouTube channels.

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