Fund This: ‘Clean Living’ Takes Its Health Supplement Comedy To Indiegogo

Welcome to the Fund This column! Each week, we’ll look at a planned web series or other online video project currently in search of funding on crowdfunding sites. We’ll tell you what the series is all about and explain why it is worth your money. Do you have a project that’s currently being crowdfunded? Contact us to let us know and we may feature it in upcoming installments and check out previous installments right here.

Project Name: Clean Living

Asking For: $7,000 on Indiegogo

Amount Raised Thus Far (At Time Of Post): $1,010

Days Remaining In Campaign (At Time Of Post): 13

Description: The world of nutritional supplements is weird, and Reed Yurman believes she can play it for comedy. Yurman is the creative force behind Clean Living, a project currently seeking funds on Indiegogo.

Clean Living will be set in a health foods store in Manhattan and will follow the store’s owner, who discovers an illicit supplement trade ring in his basement. What will follow is a satirical tale that will be feature “a touch of comedy, a hint of magic and a lot of heart,” according to the project’s Indiegogo page.

The premise for Clean Living draws from Yurman’s own experience working in a health foods store, and should she raise the money she is asking for, she hopes to submit her project to festivals. More information is available in the pitch video:

Creator Bio: Yurman is a senior at NYU. She is directing Clean Living as her senior thesis.

Best Perk: If you contribute at least $75, you’ll receive your own bottle of the secret supplement at the center of Clean Living‘s plot. What’s in it? Beats me.

Why You Should Fund It: With the information provided by the Indiegogo campaign, I’ll admit it is tough to make a strong judgement of Clean Living, one way or another. Instead, viewers can judge Yurman’s body of work; she has a number of her previous projects up on her Vimeo channel, and they’re of sufficient quality to make Clean Living an intriguing pick. Within the indie video scene, this is a project to watch, and it looks to carry enough charm and passion to be a worthwhile watch.

Got a crowdfunding campaign you’d like to see featured in Fund This? Be sure to contact us here.