StyleHaul has a new distribution outlet for some upcoming video programming. The female-skewing digital lifestyle network has reached an exclusive content deal with Verizon’s free mobile video service go90.
Under the new pact, StyleHaul will work with over a dozen of its digital creators to develop series and shows, exclusively for release on go90 across various familiar categories (like lifestyle, beauty, fashion, health, and parenting). However, StyleHaul will mix things up a bit for viewers by showcasing said creators in programming genres not necessarily familiar to those creators’ typical audiences. For example, StyleHaul talent and vlogger BubzBeauty will create content not about fashion and beauty, but as her new life as a mother. Similarly, Aspyn Ovard will break from her traditional fashion and beauty topics and instead teach viewers how to cook.
“StyleHaul is thrilled to be working with go90 as we continue to explore ways to create new and exciting content on diversified platforms,” said Stephanie Horbaczewski, CEO of StyleHaul, in a release. “This partnership provides some of StyleHaul’s most beloved creators the opportunity to launch an entirely new realm of content as their interests expand as content creators.”
StyleHaul is only the most recent digital network to announce exclusive streaming content for go90. Maker Studios, New Form Digital, Jukin Media, and Astronauts Wanted are on board to deliver video content on go90. Other digital brands like Vice and CollegeHumor have already launched series on the free video platform in the last few months.
You can catch all of the upcoming StyleHaul content by downloading the go90 iOS or Android app.
Each week, we handpick a selection of stories to give you a snapshot of trends,…
In the world of academia, a demographic cliff is looming, and TikTok might be the most reliable…
ShopMy is offering a new solution for fashion influencers who obsess over their outfits. The influencer…
Stop me if you've heard this one before: Instagram is copying Snapchat. The latter app is known for…
YouTube is testing a new ad format that reinforces the platform's mission to make its…
Hot hockey players are driving more views for the NHL--and we're not just talking about…