Internet users head to WebMD to self-diagnose their illness based on present symptoms. At the same time, the medical and health-focused website now offers its visitors an informative entertainment option, too. WebMD debuted its first web series, called Future of Health with Robin Roberts, on March 2, 2015.
WebMD’s Future of Health covers groundbreaking ideas within the medical community and the tells the stories of how these innovations benefit patients, both current and future. For example, the five-part web series looks at topics such as how 3D printing is revolutionizing prosthetics and organ transplants, how smartphones are being used to save people’s lives, and how new technology is helping blind people see again.
WebMD produced Future of Health series along with Good Morning America host Robin Roberts through her independent production studio Rock’n Robin Productions. Roberts also hosts all five episodes of the series.
“The pace of health care advances is remarkable, and their impact on people’s lives cannot be overestimated,” said WebMD’s president Dr. Steven Zatz in a release. “We want to create experiences that engage, inspire and motivate people, and we believe that working with great storytellers like Robin Roberts, and producing powerful video content like Future of Health
, will enable us to do just that.”“WebMD has been a terrific partner on this series because they have very high editorial standards, a brand people trust, and a passion for great storytelling,” added John R. Green, Vice President of Programming and Development at Rock’n Robin Productions. “The Rock’n Robin team crisscrossed the country over the last few months, even traveling to Europe to capture these incredible stories, and we’re so excited to share them with the world.”
Roberts added that working with WebMD’s team on the series “has been a thrill.” “What’s on the medical horizon is incredible, and I hope this is just the first of many series that we will work on together,” she explained.
You can watch all five episodes of Future of Health (and check out some bonus content like quizzes and slideshows) at webmd.com/futureofhealth.
'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…
YouTube says it terminated a number of female-run ASMR channels last week because they linked…
A recent report published by the social media engagement platform Metricool delivered some telling results about YouTube's long-form…
In our current age of algorithm, creatives--from major studio executives to marketing campaign strategists to…
Every major social media platform is run by a major technology company--and that's never been…
Each week, we handpick a selection of stories to give you a snapshot of trends,…