If you’re a budding online video star or established entertainment professional looking for a low-cost, but high-tech sound stage, recording room, editing bay, or otherwise production-friendly facility in which to shoot, slice, sweeten, or finish your project in New York City you can fuggedaboutit. At least you could fuggedaboutit before November 6, 2014. It’s on that Google officially opened the doors of its YouTube Space New York and gave YouTube creators with 5,000 subscribers or more a free place in which to work.
The sprawling (especially for New York) 20,000 square foot facility is located on the fifth and some of the sixth floors of Chelsea Market on Manhattan’s West Side, directly across the street from Google’s massive three million square foot New York Headquarters the company purchased for a cool $1.9 billion back in 2012. Savvy, space-efficient designers packed the area with no less than three enclosed sound stages, a handful of editing bays, a few very well-lit makeup rooms, a pair of audio suites, a couple of master control rooms, one voice over recording room, a permanent 1950’s diner set, miles and miles worth of cable, an equipment room with loaner cameras, lights, booms, and other tools of production, a screening room, and more.
The powers that be at YouTube also learned from their experience at other YouTube Spaces (New York is the fourth YT Space, with Los Angeles, London, and Tokyo already established and Sao Paulo on the way) and did their best to make every square inch of the facility shootable. That’s why lighting rigs cover the ceilings, a lot of the furniture is on wheels, and the bathroom was especially designed with mirrors to give the space depth and titles to better deal with bright lights.
YouTube reports more than 6,000 videos created at its Spaces around the world have generated over 750 million views, while upwards of 30,000 individuals have attended workshops and training sessions at the facilities. Those numbers are only going to increase at a greater rate with the addition of YouTube Space New York.
Interested creators can sign up for 9AM to 9PM, Monday through Saturday access to the facility at the YouTube Space NY site. Here’s a quick tour of the space and facilities they’ll be working with:
- We're not in the YouTube space quite yet, but the very closeby NYC Subway at 14th St. and 8th Ave. is decked out in YouTube ads right now. This guy's deep into a book, but VGHS is right over his shoulder.
- Still in the NYC Subway at 14th St. and 8th Ave. Here's Jenny Matrix showing off her guns.
- And one last shot from the NYC Subway at 14th St. and 8th Ave. Ted Wong looks determined.
- Now we're at the YouTube Space New York! It's on the 6th floor of the Chelsea Market on 9th Ave. and 15th St. This is what's on the front desk.
- There's a big video wall on the 5th floor of the YouTube offices at Chelsea Market, too. YouTube has multiple floors in the building. The 6th floor is where the Space is. We'll get back there soon.
- One more shot from the 5th floor waiting room at YouTube's offices in NYC.
- Okay, now we're in the YouTube Space NYC! This is the entrance/grandstand/waiting area. Note the designers of the Space tried to make every last square inch usable for productions. Hence the potential for lighting rigs up top and all the little nooks and crannies (like that far window setup with the interview chairs) that would look great on camera.
- We're still in the YT Space NYC lobby. That big screen there can move from side to side on a track. Also note the not-so-subtle-but-still-kinda-subtle illuminated Play button on the wall.
- Here's a closeup of that big screen. It's nice.
- A view of the grandstands in the lobby of the YT Space NYC.
- Here's one of the sound stages at the YT Space NYC that's all decked out for Halloween, courtesy of a partnership with Legendary .
- Another picture of the Halloween set at YT Space NYC. I was standing next to a vampire while this photo was taken, but you obviously can't see her in the reflection.
- Another shot of the Halloween set at the YT Space NYC. Those chess pieces have seen better days.
- Still another shot of the Halloween set at the YT Space NYC. Spooky.
- The Halloween set at the YT Space NYC from another angle. Can you see the Legendary branding?
- How about now? Can you see the Legendary branding now?
- There it is! Well done, Legendary. Well done.
- A scary outdoor setting from the Halloween set at the YT Space NYC.
- This is a spooky bed from the Halloween set at the YT Space NYC. I could fall asleep on it forever. Get it?!?
- Now we're onto the permanent sets at the YT Space NYC. Welcome to the diner!
- Can the YTSNYC Diner interest you in a milkshake? Or something else 1950s appropriate?
- How about some Buddy Holly tunes? Or something from the Four Seasons? Those guys are going places.
- Don't be fooled by the mid-century restaurant set. The YT Space NYC is state-of-the-art with miles of cables running right underneath your feet.
- One of the many makeup / dressing rooms at YT Space NYC.
- One of the other many makeup / dressing rooms at YT Space NYC.
- This is a conference room at the YouTube Space New York that doubles as a scary conference room.
- Welcome to the YouTube Space NYC library!
- We have a very special collection of books from a very select group of authors.
- If you haven't figured it out already, all the books are from individuals with popular channels on YouTube.
- There are a LOT of books from individuals who are popular on YouTube. Not a TON. But a LOT. More than you'd think.
- If this sign is illuminated, don't come a knockin'.
- One of the couple of audio suites at the YouTube Space NYC. Very slick.
- Stylish lounges at the YT Space NYC where you can lounge around between editing / audio sessions.
- Some monitors in the hallways at YouTube Space NYC. But check out the color on the wall outlets below! That's some attention to aesthetics.
- A very expensive teleprompter at YouTube Space NYC. If President Obama saw it, no doubt he'd be impressed.
- The Control Room at YouTube Space New York. That's a lot of screens.
- Someone's currently recording at YT Space NYC.
- Looks like a voice over for a cartoon. Do you know which one it is?
- And possibly the most important part of YouTube Space New York, the YouTubers! Here are a few talkin' shop in the kitchen.