Upright Citizen Brigade YouTube Channel Joins Above Average Network

Above Average is expanding its YouTube network through one of the US’ most prolific sketch company groups. The online video arm of Saturday Night Live producer Broadway Video has partnered with UCB Comedy, the digital division of Upright Citizens Brigade.

UCB Comedy showcases sketches, live shows, and web series starring the members of Upright Citizens Brigade comedy troupes. The deal will extend the channel’s relationship with Above Average, which already sources a sizable portion of its content from UCB talent. Several UCB Comedy players have also jumped to SNL. The channel housed Sasheer Zamata‘s Pursuit of Sexiness web series, and Kate McKinnon co-stars in one of the channel’s all-time most popular videos.

Subscribe for daily Tubefilter Top Stories

Subscribe

While Above Average keeps up a regular release schedule on its main channel, it has also added a number of popular YouTube channels to its network. “We are thrilled that UCB Comedy is now part of the Above Average network,” said Jen Danielson, Head of Content at Above Average. “We’ve always admired their work and talent, and we can’t wait for them to join the ranks of other Above Average network partners—from The Lonely Island and Tripp & Tyler to The Bilderbergers and BriTANicK—that help bring our unique brand of comedy to the web.”

Taken as a whole, Above Average’s 50 partner channels combine for nearly seven million subscribers.

Share
Published by
Sam Gutelle

Recent Posts

Netflix enters a new frontier with real-time syndication of ‘The Breakfast Club’

For years, Netflix has wanted to make its name as the home of ultra-premium content.…

1 hour ago

Top 5 Branded Videos of the Week: Movie moments

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…

3 hours ago

At Cannes, ByteDance brings generative AI films into the market

Does generative AI represent the future of the film world, or is it an existential…

8 hours ago

UMG’s new TikTok and Spotify deals are what we should expect in the age of AI

In its latest deal with TikTok, Universal Music Group said it's all about "[promoting] human…

1 day ago

Have you heard? Saluting Patriotic Kenny, visiting 30 NBA arenas, and meeting a new shark

Each week, we handpick a selection of stories to give you a snapshot of trends,…

4 days ago

YouTube is starting to test a “Top Fans” distribution option limited to the uppermost 1% of viewers

Platforms like Patreon and OnlyFans let creators distribute paywalled videos that can only be watched…

4 days ago