CW Promotes Its First Digital Series To Television

The CW launched its digital offshoot CW Seed back in August 2013 as a kind of farm league and/or incubation tank for programming with potential to garner an audience on traditional television. In October 2013, CW’s Executive Vice President of Marketing and Digital Platforms, Rick Haskins told the audience of our panel at the New York Television Festival that two CW Seed programs were being considered by the network for broadcast pick-ups as summer releases.

Now, on April 8, 2014, CW confirmed it’s put in a 10-episode order for the CW Seed series Backpackers.

The comedy series is produced by Smokebomb Entertainment

and stars Dillon Casey (Brandon) and Noah Reid (Ryan) as two North Americans who are on a fiance-sanctioned European fling to sow their wild oats before one of them (Ryan) ties the knot with his sweetheart (who is also on a fiance-sanctioned fling) at the end of the summer.

The first four half-hours of Backpackers will be comprised of the eight currently available digital episodes of the series according to The Hollywood Reporter. The TV iteration of the program is set to debut this summer.