Martha Stewart Is After Your Wife (And Her Hair)

dLt Casting & Productions, the Hollywood-based “cattle call” agency behind Scream Queens, Beauty and the Geek, The Fashion Show, The Biggest Loser, and other reality shows across NBC, ABC, CBS, FOX, MTV, VH1, Bravo, and E!, just posted an open call for a new reality web series from Martha Stewart Weddings and hair care products maker Pantene called I Do, My Do.

“Coming soon! Calling all brides nationwide!” reads the posting’s enthusiastic headline. Casting directors are looking for recently engaged brides-to-be who are in the beginning phases of the wedding planning process. The series offers an access to expert advice in the planning of what promises to be a “one-of-a-kind celebration.”

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“From the engagement dinner menu to bridal party gift suggestions to honeymoon hairstyle ideas, this series is all about your big day.” Candidates are encouraged to submit their engagement story along with a photo and other biographical information.

Martha Stewart got into web series in 2009 when she partnered with AOL and A Squared Entertainment to produce Little Martha, an educational web series for children.

No word on distribution yet, but the series will likely find a home on the Martha Stewart Weddings website, which garners around 200,000 unique visitors a month according to Compete.com.

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Published by
Drew Baldwin

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