When it comes to dramatic television programming centered around medical professionals, I prefer the comedic stylings of Zach Braff’s J.D. Dorian (may he rest in peace) over the heightened sexualized workplace antics of Patrick Dempsey’s Dr. McDreamy. But for those fans of the doctors walking the halls of Seattle Grace, ABC has just the web series for you.
Last year’s Seattle Grace: On Call focused on the doctors’ out-of-hospital social scene at Joe’s Emerald City Bar. This year’s Seattle Grace: Message of Hope “chronicles Chief Webber’s attempt to mount a publicity campaign in order to repair the image of the hospital following the dramatic events” and shootings of last season’s finale. Directed by Kevin McKidd, the six-episode web series stars McKidd as Dr. Owen Hunt, James Pickens, Jr. as Dr. Richard Webber, Jesse Williams as Dr. Jackson Avery, and Sarah Drew as Dr. April Kepner.
Italian food brand Bertolli signed on as lead sponsor of the online companion series’ inaugural run. This year Carmex Moisture Plus hydrating lip balm is on board to foot the bill in exchange for advertising and integration into the Seattle Grace storyline.
Catch a new episode of Seattle Grace: Message of Hope every Thursday through the Fall on ABC.com.