Agents of Cracked is back today with their sophomore season after a well-received first season on comedy site Cracked.com. The office comedy surprised many web series observers by picking up the Audience Choice Streamy Award back in April, but to fans of one of the fastest growing comedy web sites it was no surprise at all.
Abe Epperson, Dan O’Brien and Michael Swaim—three of Cracked’s ‘most popular’ writers/personalities—created the scripted web series which launched last November. It follows in the tradition of comedy sites crafting up ficitonalized hijinks within the real confines of their internet offices, something we’ve seen work with College Humor’s Hardly Working and to a lesser extent with Katalyst Media’s Katalyst HQ. The formula for success in these type of series seems to be all about the talent—in this case, O’Brien and Swaim leading the charge on screen.
With Cracked’s parent co Demand Media is in their quiet period ahead of their upcoming IPO which they filed back in August, the company is being keeping somewhat reserved about the comedy site’s recent successes.
Demand Media’s VP/GM for Cracked.com Oren Katzeff recently called it “the fastest growing comedy site online,” noting that the site now attracts around 7 million unique visitors a month. Add to that a heavy push into the mobile and tablet app market with their recently launched iPhone and iPad apps.
Katzeff did have this to say about the new season of his site’s first ever original web series. “Both the hardcore fans and the newbies will enjoy Season Two. We give everyone a distorted and satirical look at what happens in the Cracked.com offices.”
Season One of Agents of Cracked reached 3.9 million views on Cracked.com—which by the way self-reports their numbers though they are visible on site. The ‘overly dramatic’ trailer (below) has already notched 117,000: